EU Fines Apple and Meta Millions for Antitrust Violations

EU Imposes Significant Fines on Apple and Meta

The European Union has levied a substantial fine of €500 million (approximately $568 million) against Apple, and a further €200 million (roughly $227 million) against Meta.

These penalties stem from alleged violations of the Digital Markets Act, as reported by The Wall Street Journal.

Allegations Against Apple

The EU contends that Apple did not fulfill its commitment to enable application developers to notify users about alternative purchasing methods for digital goods.

Specifically, the obligation to provide information regarding options outside of Apple’s own ecosystem was reportedly unmet.

Meta’s Case and Personalized Advertising

Regarding Meta, the EU asserts that the company must cease mandating user consent for personalized advertisements on Instagram and Facebook.

Users should no longer be compelled to either accept personalized ads or subscribe to a paid service.

Currently, the Commission is evaluating the viability of Meta’s proposed “less-personalized ads” alternative.

Broader Context of EU-US Trade Tensions

These cease-and-desist orders and fines arrive during a period of heightened tension between the EU and the United States concerning trade policies.

Concerns have also been raised regarding the fluctuating support from former President Donald Trump for Ukraine.

Trump has previously described EU technology regulations as non-tariff trade barriers, suggesting potential retaliatory tariffs.

Responses from Apple and Meta

Both Apple and Meta have announced their intention to challenge the EU’s rulings through appeals.

Apple released a statement claiming the EU has “unfairly” singled out the company.

They argue that the decisions negatively impact user privacy and security, compromise product quality, and necessitate the relinquishment of their technology without compensation.

Joel Kaplan, Meta’s chief global affairs officer, criticized the Commission’s actions.

He accused them of attempting to “handicap successful American businesses” while granting preferential treatment to Chinese and European competitors.

Kaplan further stated that the imposed changes effectively constitute a multi-billion-dollar tariff on Meta, forcing them to provide a diminished service.

This report has been updated to include official statements from both Apple and Meta.