Aira Raises $12M for Wireless Charging Technology

Aira Secures $12 Million in Seed Funding

Established in 2017 and headquartered in Arizona, Aira has rapidly demonstrated the viability of its wireless charging technology. Previous coverage has highlighted the company’s advancements, notably the “FreePower” technology integrated into Nomad’s charging pads. This represents a refined iteration of Apple’s discontinued AirPower concept.

FreePower Technology and its Capabilities

The core benefit of this technology lies in its ability to simultaneously charge up to three devices. Users are freed from the need for precise device placement on the charging surface, enhancing convenience.

Aira recently announced the successful completion of a $12 million seed funding round. This investment was primarily driven by private investors, including prominent figures such as Jawad Ahsan, Lori Greiner, and Robert Herjavec.

Expansion Plans and Future Development

The acquired capital will be strategically allocated to broaden Aira’s market presence. The company intends to extend its reach beyond consumer electronics, targeting sectors like enterprise solutions, the automotive industry, and hospitality services.

Furthermore, funding will support the development of a 2.0 version of its FreePower charging technology.

“This funding represents a pivotal moment for accelerating our innovation capabilities,” stated Jake Slatnick, co-founder and CEO of Aira, in a press release. “With numerous partnerships underway, the forthcoming FreePower 2.0, and Jawad’s recent appointment to our board, Aira is poised for significant growth.”

Automotive Industry Integration

Aira has already begun to establish a foothold within the automotive sector. Late last year, the company received investment from Motherson, a major automotive parts supplier, who also participated in this funding round.

This collaboration signals Aira’s strategic push to integrate its wireless modules into vehicles, offering a valuable feature often lacking in traditional automotive amenities.

While specific automotive partnerships haven’t been publicly disclosed, Aira and Motherson are jointly developing automotive-grade FreePower modules.

Addressing Limitations of Current Wireless Charging

Aira identifies a key limitation of existing wireless charging systems: their inability to function effectively in dynamic environments. Current technologies often struggle with device movement.

“Conventional wireless charging isn’t designed for use while in motion, resulting in dissatisfaction for both consumers and automakers,” Aira explains. “FreePower-equipped in-car surfaces, however, can accommodate shifting devices, support simultaneous charging, adapt to various surface sizes, and receive firmware updates for ongoing improvements and compatibility.”

These surfaces are also engineered to deliver high-power charging while adhering to rigorous safety and regulatory standards.