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Policybazaar Raises $75 Million in Funding - SoftBank Backed

March 17, 2021
Policybazaar Raises $75 Million in Funding - SoftBank Backed

Policybazaar Secures $75 Million for Expansion into UAE and the Middle East

Policybazaar, a leading Indian online insurance platform, has recently obtained $75 million in funding to facilitate its expansion into the United Arab Emirates and the broader Middle East region.

Investment Details

According to Sarbvir Singh, the Chief Executive Officer of Policybazaar, the company successfully raised $75 million in a new investment round. While specific details weren't disclosed, data from Tracxn indicates that Policybazaar has now accumulated approximately $630 million in funding to date.

Falcon Edge Capital spearheaded this latest investment tranche. The company has attracted significant backing from prominent investors including SoftBank Group’s Vision Fund and Tiger Global.

Disrupting the Indian Insurance Market

Established 12 years ago, Policybazaar is at the forefront of efforts to modernize India’s insurance sector. Traditionally, this market has been dominated by state-run and bank-affiliated insurance providers.

The platform functions as an aggregator, enabling users to effortlessly compare and purchase insurance policies – encompassing life, health, travel, auto, and property coverage – from a diverse range of insurers directly through its website, bypassing the need for traditional insurance agents.

softbank-backed indian insurance platform policybazaar raises $75 millionAddressing Underinsurance in India

Currently, insurance penetration in India remains low, with only a small percentage of the country’s 1.3 billion citizens having insurance coverage. Analysts suggest that digital platforms like Policybazaar are vital for extending these essential services to a wider population.

As of 2017, insurance products reached less than 3% of the Indian population, as reported by rating agency ICRA.

The average annual income for an Indian citizen is approximately $2,100, according to the World Bank. ICRA’s data from 2017 also revealed that individuals who did purchase insurance spent less than $50 annually on these products.

Market Leadership and Growth Potential

Recent analysis from Bernstein estimates that Policybazaar currently holds a 90% share of the online insurance distribution market in India. Beyond insurance, the platform also facilitates the sale of loans, credit cards, and mutual funds.

The startup reports selling over one million policies each month. Bernstein analysts noted that digital distribution, specifically through web-aggregators like Policybazaar, currently represents less than 1% of the overall insurance industry in India, indicating substantial potential for future growth.

Future Plans and Investor Confidence

Policybazaar is preparing for an initial public offering (IPO) anticipated next year. The newly acquired investment will be strategically allocated to bolster its presence in the UAE and throughout the Middle East.

Navroz Udwadia, co-founder of Falcon Edge Capital, stated that Policybazaar has demonstrated exceptional innovation and execution in establishing itself as a leader in online insurance aggregation within India. He believes the company’s established model can be successfully replicated to achieve market leadership in the Gulf Cooperation Council (GCC) region.

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