Justin Kan Launches Fractal: A Solana Gaming NFT Marketplace

A New Contender in the NFT Marketplace Landscape

Despite OpenSea’s current dominance in NFT marketplace traffic, other platforms are actively seeking to establish themselves and anticipate a future where NFTs extend beyond simple tradable images.

Fractal, a recently established NFT marketplace, was co-founded by experienced entrepreneur Justin Kan. It aims to capitalize on the growing momentum of the Solana blockchain.

Focus on Gaming and Play-to-Earn

The platform is specifically designed around opportunities within the gaming sector, particularly play-to-earn titles. Users will be able to acquire avatars and various digital assets.

Prior to its official launch, Fractal has been concentrating on expanding support for existing cryptocurrency games. Kan and his team envision the platform evolving into a crowdfunding hub for blockchain games.

This would allow users to purchase exclusive NFTs during pre-sales, directly contributing to the funding of game development.

The public launch of the Fractal platform is anticipated within the next few weeks.

Solana's Rise and Potential

Solana has experienced significant growth this year, with its associated currency increasing in value from under $2 to over $250. While a recent correction has occurred, the blockchain’s potential remains substantial.

The network represents an alternative to the Ethereum network, anticipating potential limitations in its modularity and governance structure as web3 adoption increases.

Its low-fee, high-bandwidth architecture is considered by many to be an ideal foundation for NFT projects.

“I believe that Solana is the future of gaming,” Kan stated in an interview with TechCrunch.

The Team Behind Fractal

Justin Kan previously co-founded Twitch, which was later acquired by Amazon. Following the closure of his previous venture, Atrium, Kan dedicated his time to his entrepreneurship-focused YouTube channel and podcast.

He also established Goat Capital, an incubator and investment fund, in partnership with Robin Chan.

Fractal is a product of this incubator, with Kan assuming the roles of co-founder and president. Chan will serve as Head of Business Development, alongside Fractal’s other co-founders: CTO Mike Angell and CPO David Wurtz.

The Importance of Curation

Fractal’s development is based on the belief that curation will become increasingly important in a blockchain environment.

As blockchains become more user-friendly and scaling solutions reduce fees, the barriers to listing NFTs will decrease.

Currently, the high listing costs on Ethereum have acted as a deterrent to spammers, preventing marketplaces from being overwhelmed with low-quality NFTs.