Google Maps Eco-Friendly Routing Now Available in the US

Google Launches Eco-Friendly Routing and New Features for Maps

Google has announced the availability of eco-friendly routes for both iOS and Android users across the U.S. This feature, initially discussed earlier in the year, provides drivers with a choice between the quickest route and the most fuel-efficient option.

New Routing Options and Features

Alongside eco-friendly routing, Google Maps is introducing two additional features. A “lite navigation” mode is being developed for cyclists, offering routing without detailed turn-by-turn instructions. This is expected to launch in the coming months.

Furthermore, expanded information regarding bike and scooter sharing programs is now available within the app. This includes details for services like Donkey Republic, particularly useful for navigating cities like Berlin.

How Eco-Friendly Routing Works

Russell Dicker, Senior Director of Transportation at Google Maps, explained that the app will continue to display the fastest route as the default. However, users can now easily compare fuel savings and estimated time differences between routes and select the option that best suits their needs.

A setting will also be available for users who prefer to exclusively view the fastest route, regardless of fuel efficiency.

Potential Environmental Impact

Google estimates that this new routing feature could potentially prevent over 1 million tons of carbon emissions annually. This is equivalent to removing 200,000 vehicles from roadways.

While acknowledging the ambitious nature of this projection, it's believed that many drivers will choose the slightly longer, more fuel-efficient route. The primary appeal lies in cost savings, as fuel efficiency directly impacts a user’s expenses.

The Challenges of Efficient Routing

Developing efficient routing is inherently complex. Dicker highlighted the trade-off between speed and accuracy in route calculation.

Google has developed techniques to generate numerous viable route options quickly and at a large scale, a necessity given the company’s extensive user base.

Factors Influencing Fuel Efficiency

Several key variables determine a more fuel-efficient route. These include distance, travel time, elevation changes, speed, and maintaining a consistent velocity.

Lite Navigation for Cyclists

The development of “lite navigation” stems from the increased demand for cycling directions within Google Maps over the past year.

Recognizing that many cyclists prefer not to constantly check their phones for turn-by-turn guidance, this mode focuses on providing essential information like estimated arrival time and upcoming elevation changes, alongside map visibility.

Expanded Bike and Scooter Sharing Information

Google Maps now displays bike and scooter sharing station locations in 300 cities globally. This is made possible through partnerships with companies such as Donkey Republic, Tier, Voi (Europe), Bird, and Spin (U.S.).