Cloudapp Raises $9.3M to Boost Workplace Productivity

CloudApp Secures $9.3 Million in Series A Funding

CloudApp, a visual communication platform designed for workplace collaboration, has successfully closed a $9.3 million Series A funding round. The investment was spearheaded by Grayhawk Capital and Nordic Eye, with participation from existing investors.

These include Kickstart Fund, Cervin Ventures, New Ground Ventures, and Bloomberg Beta. Additionally, the round welcomed new investors Peninsula Ventures and Forward VC.

Investment Backers Include Key Industry Leaders

Notably, the funding round also garnered support from prominent figures within the tech industry. Peter Kazanjy, the CRO of Atrium, and Derek Andersen, CEO of Startup Grind and Bevy, both contributed to this financing effort.

Facilitating Faster Team Communication

Established in 2015, CloudApp focuses on streamlining information sharing within teams. The platform enables users to quickly create and distribute instantly shareable videos, GIFs, and screenshots.

It functions as a comprehensive screen recording solution, capable of capturing and embedding high-definition video and annotated images directly into existing workflows.

Secure Cloud Storage and Accessibility

All files generated through CloudApp are securely stored in the cloud. Users can access these files via dedicated native applications for both Mac and Windows, or through secure, password-protected web links.

A Visual Voicemail for Modern Workflows

CloudApp’s core objective is to reduce the reliance on scheduling meetings or lengthy email chains. Instead, the company aims to empower teams to convey their messages efficiently through easily shared video content.

The platform positions itself as a “visual voicemail” – a readily accessible communication method that doesn’t interrupt ongoing work. It boasts integrations with numerous popular tools, including Slack, Atlassian, Trello, Zendesk, and Asana.

Significant User Growth and Notable Clients

Since its inception, CloudApp has attracted a user base exceeding four million individuals. Among its prominent clients are industry leaders such as Adobe, Uber, Zendesk, and Salesforce.

Plans for Future Development

According to Scott Smith, CEO of CloudApp, the newly acquired funding will be allocated towards enhancing the tool’s speed, security, and integration capabilities. The company also intends to broaden awareness and adoption of CloudApp among teams seeking to improve workplace productivity.

Expanding the Team and Enhancing User Experience

“Our primary need is to expand our team with more talented individuals,” Smith stated. “We will be focusing on growing our product and engineering teams to accelerate development and improve the user experience.”

Marketing efforts will also be prioritized to establish CloudApp as an essential component of every workplace’s workflow. The sales team will continue to expand, targeting organizations that stand to benefit most from the platform.

The Future of Searchable and Shareable Interactions

Looking ahead, Smith envisions a future where employee and customer interactions are inherently more searchable and shareable. He believes that advancements in artificial intelligence will play a crucial role in surfacing relevant content, making this vision achievable.

Building Knowledge Repositories

“CloudApp initially provides a remarkably simple and rapid method for capturing information that needs to be shared,” Smith explained. “Teams can then construct repositories of content and instructional videos to support workflows and integrations across various departments – sales, support, product, and engineering.”

He emphasized that asynchronous work is becoming increasingly prevalent, and CloudApp empowers team members to achieve greater productivity.

Follow-Up to Seed Funding

This Series A funding round follows a $4.3 million seed investment secured in May 2019. That initial round was led by Kickstart Seed Fund and included contributions from Cervin Ventures, Bloomberg Beta, and Kyle York, formerly the vice president of strategy at Oracle.