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Nine-Figure Fund for JPGs: Exploring the NFT Investment Trend

October 21, 2021
Nine-Figure Fund for JPGs: Exploring the NFT Investment Trend

The Emerging Trend of Institutional Investment in NFTs

The recent surge in popularity of NFTs has led to a significant influx of cryptocurrency capital into areas like digital art, trading card games, virtual avatars, and other digital assets. However, until now, most established investment firms have primarily observed this blockchain-based market, preferring to allocate their funds to equity investments in the platforms supporting these technologies.

Meta4 Capital: A New Approach to NFT Investment

Based in Miami, Meta4 Capital aims to challenge this conventional approach by directly investing LP dollars into NFT projects themselves. This involves acquiring digital collectibles such as pixelated characters, virtual horses, and digital ape images.

This strategy, while unconventional to some traditional investors, has already garnered substantial support. The firm has secured a lead investment from the prominent venture capital firm, Andreessen Horowitz (a16z). Meta4 is currently seeking to establish a $100 million fund, with a16z serving as the anchor investor.

Pioneering a New Investment Landscape

Founders Brandon Buchanan and Nabyl Charania aspire to establish a precedent for funds backed by well-known firms entering a market often characterized by its unpredictability.

Meta4 prioritizes acquiring rare items from established, highly regarded NFT projects – often referred to as “blue chip” projects – rather than focusing on accumulating a large quantity of assets.

Earlier this year, the team successfully deployed a $1 million pilot fund, strategically purchasing 31 NFTs. These included a pair of CryptoPunks, a CrypToadz, and several Zed Run horses. They report that these investments have already increased in value by 500-600% during the recent market recovery.

The Rapid Growth of the NFT Market

NFTs initially gained widespread attention following the $69 million sale of a Beeple collage in April. Since then, the market has experienced a dramatic increase in capital inflow.

In August, the NFT marketplace OpenSea recorded a record transaction volume of $3.4 billion. A significant driver of this investment surge was the purchase of a rare CryptoPunk ape by business influencer Gary Vaynerchuk for $3.76 million.

High-value transactions have continued, with a rare Bored Ape recently selling for $2.7 million (equivalent to 696.969 ETH).

Future Potential and Regulatory Concerns

“I’m telling investors that the tsunami has not even hit yet; we need this stuff and we need it now — we need an alien and we need an ape,” Buchanan stated in an interview with TechCrunch.

Despite the excitement surrounding the NFT space, it currently lacks clear regulatory guidelines and consistent adherence to established rules. While regulatory bodies are currently focused on major exchanges like Coinbase, Buchanan, a former securities lawyer, notes that several popular NFT projects are venturing into legally ambiguous territory.

He points out that many NFT projects are developing intricate mechanisms for distributing capital back to investors, with some rewarding NFT owners with proprietary tokens over time – a practice he believes closely resembles a security.

“There are reasons that there are some assets that we have not purchased yet,” he explains.

A16z’s Broader Crypto Strategy

Numerous new projects are emerging daily, and the influx of capital has fostered the rapid growth of several unicorn NFT startups. Many of these startups have been funded by Meta4’s anchor investor, a16z, including OpenSea, Dapper Labs (the creator of NBA Top Shot), and Sky Mavis (the developer of Axie Infinity).

This summer, a16z launched a $2.2 billion fund specifically dedicated to crypto investments. Meta4 intends to concentrate on art and collectibles, avoiding equity investments in NFT startups.

“I think [a16z] has that side of it covered,” Buchanan concludes.

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