Zeta Raises $2B in New Funding

Zeta Secures $50 Million Investment at $2 Billion Valuation
Zeta, a company specializing in banking software solutions for both traditional banks and emerging fintech companies, has successfully raised $50 million in a funding round. This investment comes from a strategic partner, resulting in a company valuation of $2 billion.
Valuation Growth and Previous Funding
This new capital injection from American healthcare leader, Optum, represents a substantial 70% increase in Zeta’s valuation. Previously, the Bengaluru-based startup achieved a $1.15 billion pre-money valuation in 2021 during a $250 million funding round spearheaded by SoftBank Vision Fund 2.
Company Overview and Founding
Established in 2015 by Bhavin Turakhia and Ramki Gaddipati, Zeta empowers financial institutions to leverage contemporary technology and cloud-based infrastructure. This allows them to efficiently launch and administer a range of financial products, including credit cards, checking accounts, and loan services.
The Shift in Banking Technology
According to Turakhia, a significant portion – between 60% and 70% – of banking institutions still rely on mainframe systems, many of which are decades old. He draws a parallel to the industry’s transition to cloud computing, where banks moved from self-managed data centers to utilizing services like AWS and Azure.
A similar evolution is anticipated in core banking technology, albeit with greater complexity, as it involves replacing the fundamental systems that handle payments and account management.
Client Base and Platform Reach
Zeta’s backers include Mastercard. Currently, the platform supports 25 million accounts and has agreements in place to onboard an additional 25 million. HDFC Bank, India’s largest private lender, is a key client, having utilized Zeta’s technology to rebuild its PayZapp digital payments platform.
Expanding Market Presence
The startup also collaborates with Pluxee, a provider of global corporate benefits, and Sparrow Financial, a U.S.-based credit card issuer. The United States represents Zeta’s largest market, followed by India, where the company generates over $50 million in annual revenue.
Discussions are ongoing with several major U.S. banks, though executives note that establishing these partnerships can be a lengthy process.
Investment and Profitability Outlook
Since its inception, Zeta has invested approximately $400 million in its platform. The company projects to achieve profitability by March 2026. Its product suite encompasses modules for core banking functions, payment processing, fraud prevention, and customer relationship management.
Market Share Ambitions
“Over the next ten years, our goal is to secure 25% of the market share,” Turakhia stated. “This level of market penetration is unprecedented, as the majority of the market share in this sector was established long ago through a series of acquisitions.”
Entrepreneurial Background
Bhavin Turakhia launched his first venture alongside his brother Divyank in 1998. They subsequently sold four internet businesses to Endurance for $160 million. Zeta represents Turakhia’s third startup endeavor. In August 2021, Automattic, the parent company of WordPress, invested in Turakhia’s business-email provider, Titan, valuing it at $300 million.
Global Workforce
The company currently employs 1,700 individuals across locations in the U.S., the Middle East, and Asia.
Strategic Investment Rationale
Turakhia emphasized that the capital raise wasn’t strictly necessary, stating, “It’s highly probable that this $50 million will remain in reserve.” He views the investment as a validation of the company’s progress and strategic direction.
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