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Spotify & Warner Music Group New Deal: Paid Subscription Tiers

February 6, 2025
Spotify & Warner Music Group New Deal: Paid Subscription Tiers

Spotify and Warner Music Group Forge New Partnership

Spotify and Warner Music Group (WMG) have announced a new, multi-year agreement encompassing both recorded music and music publishing rights. The announcement was made by both companies on Thursday.

WMG’s portfolio includes prominent labels representing globally recognized artists such as Dua Lipa, Coldplay, and Ed Sheeran.

Key Components of the Agreement

According to a joint press release, this new arrangement is designed to facilitate innovative fan experiences, expand the available music and video catalog, and introduce a range of paid subscription tiers. Differentiated content bundles will also be a key feature.

Spotify CEO Daniel Ek revealed on Tuesday the impending launch of a “superfan” premium tier. This new tier will offer enhanced features for dedicated subscribers.

Following Universal Music Group’s Lead

This agreement between Spotify and WMG mirrors a similar deal recently established between the streaming service and Universal Music Group (UMG), which was publicized two weeks prior.

These new partnerships present Spotify with opportunities to broaden its subscriber base and increase revenue streams through the introduction of novel offerings.

Innovation and Investment

“For Spotify, 2025 represents a period of accelerated progress,” stated Ek in the press release. “Our collaboration with Warner Music Group reflects a shared dedication to rapid innovation and continuous investment in our leading music services.”

He further emphasized their collective aim to redefine the possibilities for audiences globally, enhancing the appeal of paid music subscriptions while simultaneously supporting artists and songwriters.

Direct Licensing with Warner Chappell Music

The agreement incorporates a direct licensing model with Warner Chappell Music, which manages a catalog exceeding one million copyrights across the U.S. and numerous other territories.

A Vision for Alignment

WMG CEO Robert Kyncl highlighted the agreement’s benefits, stating, “This significant agreement provides new advantages for artists, songwriters, and fans, while fostering further collaboration to expand the music ecosystem.”

He added that it represents a substantial advancement towards greater alignment between rights holders and streaming platforms, with a shared goal of increasing the value of music and driving growth and innovation.

Financial Details and Recent Performance

The specific financial terms of the agreement have not been publicly disclosed.

Spotify recently reported its fourth-quarter earnings, marking its first full year of profitability in its 17-year history.

The company achieved a record operating income of €477 million ($509.48 million) for the quarter. This contributed to a total operating income of €1.4 billion ($1.495 billion) for the 2024 fiscal year.

Spotify also reported a net increase of 35 million monthly active users (MAUs) in the fourth quarter, representing the largest quarterly net addition in the company’s history, bringing the total to 675 million.

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