Snap Acquires Saturn - Social Calendar App

Snap Acquires Social Calendar App Saturn

Snap has finalized the acquisition of Saturn, a calendar application designed to assist students in managing and sharing their academic schedules. This confirmation was provided to TechCrunch on Friday.

The specifics of the financial agreement were not publicly revealed.

Continued Operation as a Standalone App

Saturn will maintain its functionality as an independent application following the acquisition.

Initial reports regarding this acquisition were brought to light by Engadget.

Team Integration

Nearly the entirety of the Saturn team, comprising under 30 full-time employees, will be joining Snap as a result of this deal.

Future Plans for Saturn’s Technology

While Snap has not detailed its precise plans, a company spokesperson indicated to TechCrunch that Saturn’s calendaring expertise will be integrated into Snapchat in novel and innovative ways.

Saturn’s Founding and Core Concept

Established in 2018, Saturn revolutionized the calendar experience by introducing a social dimension.

The startup’s primary goal is to enable high school and college students to connect with peers and view shared class schedules without the need for exchanging numerous screenshots.

Schedule Sharing and Planning

Users are able to share their schedules with contacts, allowing them to see current activities and upcoming events to facilitate planning.

Beyond academic classes, schedules can also encompass practices, rehearsals, meetings, and sporting events.

Saturn’s Reach and Impact

Snap reports that Saturn is widely utilized across numerous educational institutions.

The application currently boasts support within 80% of high schools in the United States.

Snap attributes Saturn’s success to its ability to transform scheduling into a more interactive and engaging process.

The companies intend to collaborate in order to promote increased real-world interactions.

Previous Funding

In 2021, Forbes reported that Saturn secured $44 million in funding.

This funding round was spearheaded by General Catalyst, Insight Partners, and Coatue, with additional participation from Bezos Expeditions, Marc Benioff, Dara Khosrowshahi, and Sound Ventures (Ashton Kutcher and Guy Oseary).