Lenovo appears to recognize that significant revenue opportunities within the augmented reality market lie within the business sector. Prior to the start of tomorrow’s CES event, the technology firm revealed the upcoming release of the ThinkReality A3, a set of AR glasses for professional use, designed to emulate the approaches taken by businesses such as Epson and Microsoft.

The availability of these glasses is anticipated sometime in the middle of the current year. Lenovo has not yet disclosed pricing information – a common practice for products exclusively targeted at enterprise customers. The headset features a display resolution of 1080p and is driven by Qualcomm’s Snapdragon XR1 processor. Motion tracking is achieved through a dual fish-eye camera system, and an eight-megapixel RGB camera captures video for remote applications.

“These glasses are intended for environments ranging from manufacturing facilities and research labs to fast-paced retail and hospitality settings, with pre-approved applications on the Think Reality platform enabling remote support, step-by-step guidance, and three-dimensional data representation,” the company states. “This provides industrial personnel with lightweight, adaptable, and scalable smart glasses to enhance efficiency and safety, while also reducing mistakes in everyday operations.”

Lenovo evidently believes that the near-term growth of AR technology will be primarily within the enterprise market. While the company has explored consumer applications with products like the Star Wars Jedi Challenges headset, this appears to be an isolated instance for the time being.