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Hopin Acquires Two Companies to Enhance Video Capabilities

March 23, 2021
Hopin Acquires Two Companies to Enhance Video Capabilities

Hopin Continues Acquisition Strategy with Jamm and Streamable

Hopin, the well-known online events platform and a company valued as a unicorn, has announced the acquisition of two additional businesses. The newly acquired companies are Jamm and Streamable, though the financial details of these transactions have not been publicly released by Hopin.

According to an email statement provided by Hopin CEO Johnny Boufarhat to TechCrunch, both Jamm and Streamable are considered to be companies in their early stages of development. This information allows for an estimation of the scale of these particular acquisitions.

Recent Acquisitions Reflect a Clear Focus

Hopin has been actively pursuing growth through acquisitions in recent months. Notably, the company completed the acquisition of StreamYard for $250 million in January, in addition to the purchases of Jamm and Streamable.

Jamm specializes in providing “one-click video collaboration solutions for teams.” Streamable, conversely, offers services that enable businesses to upload and broadcast their video content. Following the acquisition of StreamYard, a provider of video livestreaming capabilities, it becomes evident that video technology is a primary area of investment for Hopin.

Expanding Video Capabilities

Boufarhat confirmed this strategic direction, explaining to TechCrunch that these latest acquisitions are intended to enhance the company’s ability to “develop more technology for customers, making professional-grade video capabilities readily available on a large scale.”

He further stated that Hopin is internally referring to these combined efforts as “an ecosystem of connection powered by all facets of video.”

A Larger Market Opportunity

The potential market size for this vision is likely greater than Hopin’s current focus on online events. It also surpasses the hybrid event market, which was the company’s original area of specialization.

Integration Strategies for Acquired Companies

When Hopin acquired StreamYard, a company with substantial revenue, the decision was made to maintain it as a separate product. Will Jamm and Streamable receive similar treatment, given their earlier stage of development?

The answer is nuanced. Streamable will continue to operate as an independent product while also being integrated into Hopin’s existing events platform. However, Jamm will be “fully integrated into Hopin’s products,” according to the company’s founder.

Financial Implications and Growth Metrics

TechCrunch inquired whether the revenue acquired through these deals was significant, as it was with StreamYard. Boufarhat indicated that it was not. Therefore, Hopin’s previously reported Annual Recurring Revenue (ARR) of $70 million, disclosed during its $400 million funding round earlier this month, remains a relevant metric.

At the time of that funding round, Hopin’s valuation reached $5.65 billion.

The company also reported an increase in the number of “organizers” utilizing its platform, rising from 85,000 earlier in the month to 90,000 currently. This represents growth of nearly 6% in under a month, suggesting that Hopin’s rapid expansion continues.

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