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Google Launches New Agent-Driven Purchase Protocol

September 16, 2025
Google Launches New Agent-Driven Purchase Protocol

Google Unveils Agent Payments Protocol (AP2) for AI-Driven Purchases

Google recently announced a new, open protocol designed to facilitate purchases made through AI agents – automated software capable of shopping and making decisions on behalf of users. This initiative, known as the Agent Payments Protocol (AP2), has garnered support from over 60 merchants and financial institutions.

Interoperability and Traceability

The core aim of AP2 is to establish interoperability between diverse AI platforms, payment systems, and vendors. This will ensure a clear and traceable record for each transaction completed by AI agents.

Commitment to Openness

Google executives have publicly stated their dedication to an open and collaborative development process for this protocol. They actively invite the broader payments and technology community to contribute to its evolution, working through established standards bodies.

Technical Specification Availability

The complete technical specification for AP2 has been made publicly available on GitHub, fostering transparency and encouraging wider adoption.

Future of AI-Powered Shopping

This protocol is designed for a future where AI agents routinely handle product purchases for customers. It anticipates complex, real-time interactions between customer agents and retailer agents.

For example, a user might request an agent to plan a bike trip, potentially triggering a limited-time bundle offer from a bike shop’s AI.

Complex Transaction Handling

Consider a scenario where a user requests travel and lodging for a weekend getaway, specifying only dates, location, and budget. The agent can then communicate with airlines, hotels, and travel agencies.

Once a suitable combination within the budget is identified, the agent can simultaneously execute cryptographically-signed bookings.

Mandates for Purchase Approval

AP2 necessitates two distinct approvals before a purchase can proceed. First, an “intent mandate” defines the desired item (e.g., “a polka-dot necktie”), allowing the agent to search and negotiate. Second, a “cart mandate” provides final approval for a specific item.

Automated Purchase Options

The protocol also accommodates fully automated purchases, where the agent can automatically generate a cart mandate upon finding a suitable item. However, these scenarios require a more detailed intent mandate, outlining price limits, timing, and other parameters.

In all cases, maintaining a verifiable audit trail is paramount, particularly for fraud prevention.

Cryptocurrency Integration

Google has collaborated with Coinbase, MetaMask, and the Ethereum foundation to develop an extension integrating the x402 protocol. This allows for AI-driven purchasing directly from cryptocurrency wallets.

Competition in Agentic Purchasing

Several other technology companies are developing their own agentic purchasing systems. Perplexity, for instance, offers a "Buy With Pro" service within its agentic browser. Stripe also provides tools for agentic purchasing, though not as comprehensive as AP2.

Industry Support and Future Impact

The success of AP2 will depend on its adoption by other stakeholders in the ecosystem, especially developers creating agentic purchasing systems. However, it has already secured support from major financial providers like Mastercard, American Express, and PayPal, establishing a significant initial presence.

This widespread support positions AP2 as a potentially transformative protocol in the evolving landscape of AI-powered commerce.

#Google#agent-driven purchases#protocol#automation#e-commerce#AI shopping