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gogoro’s eeyo 1s e-bike goes on sale in france, its first european market

AVATAR Catherine Shu
Catherine Shu
Senior Reporter, TechCrunch
October 15, 2020
gogoro’s eeyo 1s e-bike goes on sale in france, its first european market

Gogoro revealed today that the Eeyo 1s is now offered for purchase in France, marking the intelligent electric bicycle’s initial entry into the European market. The Eeyo 1 model will become available in France, Belgium, Monaco, Germany, Switzerland, Austria, and the Czech Republic in the coming months.

French customers can acquire the Eeyo 1s through retailers such as Fnac and Darty, or at Les Cyclistes Branchés in Paris. The Eeyo 1s is available at a price of €4699, inclusive of VAT, while the Eeyo 1 will retail for €4599, also including VAT.

A significant advantage of Eeyo bicycles is their lightweight design, with Gogoro stating they weigh approximately half as much as many competing e-bikes. The Eeyo 1s has a weight of 11.9 kg, and the Eeyo 1 weighs 12.4 kg. Both models feature carbon fiber frames and forks; however, the Eeyo 1s also incorporates carbon fiber in its seat post, handlebars, and rims, whereas the Eeyo 1 utilizes an alloy for these components.

Taiwan-based Gogoro initially unveiled its Eeyo series in May, launching them for sale in the United States first. These e-bikes represent the company’s second vehicle category, following its SmartScooters – electric scooters powered by interchangeable batteries. A core innovation of the Eeyo bike is the SmartWheel, a self-contained unit integrating the motor, battery, sensors, and smart connectivity features, enabling pairing with a smartphone application.

During an interview surrounding the Eeyo’s introduction, Gogoro co-founder and CEO Horace Luke explained that the company commenced planning for the Eeyo’s launch in 2019, prior to the onset of the COVID-19 pandemic. While e-bike sales were already experiencing growth before COVID-19, the pandemic has further boosted sales as individuals seek alternatives to public transport and prioritize staying close to home. Furthermore, the closure of certain streets to vehicular traffic in numerous cities has encouraged increased bicycle usage for both commuting and recreational purposes.

Established in 2011 and supported by investments from Temasek, Sumitomo Corporation, Panasonic, the National Development Fund of Taiwan, and Generation (the sustainable tech fund spearheaded by former vice president Al Gore), Gogoro is widely recognized for its electric scooters. The company is also developing a comprehensive solution for energy-efficient vehicles intended for licensing to other businesses, with the overarching aim of diminishing carbon emissions in urban environments.

#Gogoro#Eeyo 1s#e-bike#electric bike#France#Europe

Catherine Shu

Catherine Shu is a journalist who previously reported on startups throughout Asia and delivered timely coverage for TechCrunch. Her work has been featured in a variety of prominent publications, including the New York Times, the Taipei Times, Barron’s, the Wall Street Journal, and the Village Voice. She received her education at Sarah Lawrence College and completed studies at the Columbia Graduate School of Journalism. She has no disclosed conflicts of interest.
Catherine Shu