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Facebook Group Admin Tools: New Moderation Features

June 16, 2021
Facebook Group Admin Tools: New Moderation Features

Facebook Enhances Group Admin Tools for Community Management

Facebook has unveiled a suite of new functionalities designed to empower Facebook Group administrators in overseeing their online communities. These tools aim to mitigate disruptive behavior and foster more constructive dialogues within groups.

New Features for Proactive Moderation

Among the key additions is a machine-learning-driven system that alerts administrators to potentially problematic conversations. Furthermore, admins can now regulate the speed of heated discussions by limiting the frequency of posts from group members.

Facebook Groups are a central component of user engagement, with “tens of millions” of groups currently active and managed by over 70 million administrators and moderators globally, according to Facebook.

Addressing Administrative Overload

The company has been consistently developing improved tools for group owners, recognizing the challenges of managing large-scale online communities. Without adequate support, administrators may become overwhelmed, potentially leading to groups becoming susceptible to misinformation, spam, and abusive content.

Previously, Facebook addressed this issue by implementing new group policies to address inactive administration. However, the company’s primary goal is to facilitate the continued operation and growth of groups by simplifying administrative tasks.

Centralized Admin Control with Admin Home

A new Admin Home dashboard consolidates all administrative tools, settings, and features into a single location. It also provides “pro tips” tailored to the specific needs of each group.

facebook rolls out new tools for group admins, including automated moderation aidsAutomated Moderation with Admin Assist

The Admin Assist feature enables automated moderation of comments based on predefined criteria. This allows for proactive restriction of posts and comments, reducing the need for retroactive deletion and intervention.

Admins can restrict posting privileges based on account age or past rule violations. They can also automatically decline posts containing promotional material and provide feedback to the author explaining the reason for rejection.

Pre-set criteria are available to assist with spam filtering and conflict management.

facebook rolls out new tools for group admins, including automated moderation aidsConflict Alerts and Rate Limiting

A new “conflict alert” system, currently in testing, utilizes machine learning to identify potentially contentious conversations. This allows administrators to quickly intervene by disabling comments, limiting commenter access, or removing problematic posts.

The machine-learning model analyzes factors like reply time and comment volume to assess the risk of negative interactions. This builds upon existing Keyword Alerts used by many admins.

facebook rolls out new tools for group admins, including automated moderation aidsAdmins can also limit the frequency with which individual members can comment, allowing only one comment every five minutes. This encourages thoughtful responses during heated debates.

facebook rolls out new tools for group admins, including automated moderation aidsTemporary Activity Limits and Member Summaries

Facebook is also testing tools to temporarily restrict activity from specific group members. Admins can limit the number of posts (1-9) and comments (1-30) per day or hour, with durations ranging from 12 hours to 28 days.

A new member summary feature provides administrators with an overview of each member’s activity, including posting and commenting history, removed posts, and muted status.

facebook rolls out new tools for group admins, including automated moderation aidsThis information can be used to identify and remove disruptive members or to recognize and promote active contributors.

Additional Features and Rule Tagging

Admins can now tag group rules in comment sections, disallow specific post types (like polls or events), and appeal decisions related to group violations.

facebook rolls out new tools for group admins, including automated moderation aidsReturn of Chats

The Chats feature, previously removed in 2019, is being reintroduced. Chats can accommodate up to 250 participants, with options to manage notifications.

Group members can now engage in chats within Facebook Groups, rather than relying on Messenger. Admins and moderators also have access to dedicated chat rooms.

facebook rolls out new tools for group admins, including automated moderation aidsThis change aligns with the growing popularity of messaging-based social networks.

Improvements to Existing Features

Facebook has also made enhancements to existing features based on administrator feedback, including pinned comments and a new “admin announcement” post type.

Admins can now provide feedback when declining group membership requests.

facebook rolls out new tools for group admins, including automated moderation aidsThese updates are being rolled out globally in the coming weeks.

#facebook#group admins#moderation#community management#social media#automated moderation