Contentstack Raises $57.5M to Advance Headless CMS

Contentstack Secures $57.5 Million in Series B Funding

Contentstack, a company specializing in a headless content management system – often referred to as a content experience platform – has announced the successful completion of a $57.5 million Series B funding round.

The company reported that this funding round was oversubscribed and was spearheaded by Insight Partners, who also led the previous Series A investment. Additional participation came from Georgian, a new investor, alongside existing investors Illuminate Ventures and GingerBread Capital.

Total Funding Reaches $89 Million

With this latest investment, Contentstack’s total funding now amounts to $89 million.

“Over the past year, we’ve empowered prominent companies across sectors like retail, financial services, gaming, and travel to craft tailored experiences for their clientele,” stated Neha Sampat, founder and CEO of Contentstack. “This has resulted in increased revenue, enhanced customer satisfaction, and stronger customer loyalty.”

Sampat further emphasized that the financing validates the company’s strategic direction, particularly its commitment to principles of equality, customer support, and ongoing product development.

Significant Customer Growth

Contentstack has experienced substantial growth, with its customer base increasing by over 150% since the closing of its $31.5 million Series A round in October 2019.

Recent additions to its customer roster include notable names such as Broadcom, Chico’s FAS, HP, La Perla, Leesa Sleep, McDonald’s, and NBC.

Focus on AI and Machine Learning

The company recently unveiled a redesigned user interface for its customers. Furthermore, Contentstack believes that Georgian’s expertise in artificial intelligence and machine learning will facilitate the integration of these advanced technologies into its platform.

“Our conviction in Contentstack and its leadership team is strong, particularly after discussions with global brands highlighted the platform’s critical importance and the high regard users have for the product,” explained Emily Walsh, lead investor at Georgian.

Walsh added that access to Georgian’s technology platform will enable Contentstack to improve operational efficiency and accelerate innovation, customer experience, and support.

Future Plans

The newly acquired funds will be allocated to several key areas:

• Accelerating investments in technology, specifically AI and machine learning.
• Fueling international expansion.
• Expanding the company’s partner network.

Contentstack aims to continue its growth trajectory by delivering a leading agile CMS platform for businesses operating in a digital-first environment.