Build Influence Without Celebrity Co-founders

Alltroo: Leveraging Networks for Charitable Giving

Kyle Rudolph and Jon Walburg, the founders of Alltroo, detail their journey of converting their prominence as professional athletes into a successful fundraising platform.

This platform empowers their community to contribute to diverse organizations while simultaneously offering the chance to win significant prizes.

Disrupting the Charitable Giving Landscape

In this installment of Build Mode, Rudolph and Walburg share insights into how they utilized their existing connections to challenge conventional methods within the charitable giving sector.

Their initial success included raising $500,000 for the NFL within their first year of operation.

They also openly discuss the challenges encountered when attempting to scale their operations prematurely, and the valuable lessons learned from that experience.

From Tournaments to Sweepstakes

The conversation explores the strategic shift from hosting expensive $10,000 golf tournaments to offering more accessible $10 sweepstakes entries.

This transition broadened participation and increased overall fundraising potential.

Building Trust and Competitive Advantage

A key focus of the discussion is the importance of establishing and maintaining trust with both celebrities and their fan base.

Rudolph and Walburg emphasize that a strong network represents a company’s most substantial competitive advantage.

Build Mode Podcast Information

New episodes of Build Mode are released every Thursday.

Listeners can subscribe to the podcast or view episodes on YouTube.

The podcast is hosted by Isabelle Johannessen, with production and editing handled by Maggie Nye.

Morgan Little leads audience development.

Special acknowledgement is given to the Foundry and Cheddar video teams for their support.