Pluribus: Vince Gilligan's New Show Made by Humans, Not AI

The "Pluribus" Disclaimer and the Rise of AI Transparency

Viewers who completed the Apple TV+ series “Pluribus” likely observed a noteworthy disclaimer during the credits: “This show was made by humans.”

This concise statement – positioned directly after confirmation of on-set animal safety protocols – could serve as a template for other content creators aiming to emphasize the absence of generative AI in their projects.

Vince Gilligan's Strong Stance Against AI

To reinforce the message, Vince Gilligan, the show’s creator and renowned for “Breaking Bad,” explicitly stated his aversion to AI in a Variety interview.

He characterized the technology as “the world’s most expensive and energy-intensive plagiarism machine,” drawing a parallel between AI-generated content and “a cow chewing its cud – a perpetually repeating cycle of meaninglessness.”

Gilligan further expressed his discontent, stating, “Thank you, Silicon Valley! Once again, you’ve disrupted the world negatively.”

"Pluribus": A Return to Science Fiction

“Pluribus” represents the former “X-Files” writer’s return to the science fiction genre.

The series also features a reunion with Rhea Seehorn, his former “Better Call Saul” lead, who portrays a romantasy novelist facing a potential extraterrestrial challenge.

The inclusion of the disclaimer highlights a growing concern within the entertainment industry regarding the increasing prevalence of AI-generated content.

This proactive approach to transparency may become more common as filmmakers seek to distinguish their human-created work from that produced by artificial intelligence.