better origin, which turns flies into food for chickens, raises $3m from… fly ventures

Better Origin: Transforming Food Waste into Chicken Feed with Insect Technology
A compelling connection exists between waste and value; where flies are present, profitability often follows. Better Origin, an innovative startup, is pioneering a method to convert discarded food into vital nutrients. This is achieved through the utilization of insects, specifically as a feed source for chickens, all contained within a repurposed shipping container.
Recent Funding and Competitive Landscape
The company has successfully secured a $3 million seed funding round. This investment was spearheaded by Fly Ventures and Nick Boyle, a prominent solar entrepreneur. Metavallon VC, an existing investor, also participated in this funding initiative. Better Origin operates within a competitive market, facing rivals such as Protix, Agriprotein, InnovaFeed, Enterra, and Entocycle.
The X1 Insect Mini-Farm: A Decentralized Solution
Better Origin’s core offering is the “autonomous insect mini-farm.” The X1 unit is deployed directly on a farm’s premises. Farmers introduce food waste – sourced from local factories or generated on-site – into a hopper. This waste serves as nourishment for the larvae of black soldier flies.
Within a two-week period, these insects are then provided as feed to the chickens, offering a sustainable alternative to traditional soy-based feed. The entire process is fully automated and remotely monitored by Better Origin’s engineering team based in Cambridge, ensuring ease of operation.
Addressing Food Waste and Soy Dependency
This innovative approach yields a dual benefit. It effectively manages food waste, a common byproduct of agricultural practices, while simultaneously reducing reliance on soy. The widespread cultivation of soy is a significant contributor to deforestation and habitat destruction, particularly in regions like Brazil.
Furthermore, the recent global pandemic highlighted vulnerabilities within the international food supply chain. Better Origin’s solution promotes a decentralized model for food and feed production, bolstering food security and resilience.
The Scale of the Problem and Better Origin’s Response
Better Origin recognizes a substantial challenge. Approximately one-third of all food produced in Western economies is wasted annually. However, projections indicate that food production must increase by 70% to meet the demands of a growing global population. Food waste is also a major source of greenhouse gas (GHG) emissions, ranking as the third-largest emitter globally, following only the US and China.
From Oil & Gas to Sustainable Engineering
The company’s founder, Fotis Fotiadis, transitioned from the Oil & Gas sector, driven by a desire to contribute to a sustainable and environmentally responsible industry. After completing studies in Sustainable Engineering at Cambridge University and collaborating with co-founder Miha Pipan, they embarked on the creation of this sustainable venture.
Growth and Business Model
Launched in May 2020, Better Origin has already secured five commercial contracts and is actively planning expansion throughout the U.K.
The company distinguishes itself from competitors through its decentralized approach to insect farming. The X1 units are designed for easy integration onto farms, functioning much like adding a server to a data center.
Better Origin intends to offer its systems to farms through a combination of leasing and sales options, potentially incorporating a subscription-based model.
Mike Butcher
Mike Butcher: A Profile of a Leading Tech Voice
Mike Butcher, M.B.E., is a highly respected figure in the technology landscape. Previously serving as Editor-at-large for TechCrunch, his journalistic background includes contributions to prominent UK newspapers and magazines.
Recognition and Influence
Wired UK has recognized Butcher as one of the most influential individuals shaping European technology. His insights are frequently sought after on global stages.
He has been a speaker at prestigious events such as the World Economic Forum, Web Summit, and DLD, sharing his expertise with diverse audiences.
High-Profile Interviews
Throughout his career, Mike Butcher has conducted interviews with a remarkable array of prominent figures.
These include former UK Prime Minister Tony Blair, Russia’s Dmitry Medvedev, actor Kevin Spacey, model Lily Cole, Telegram founder Pavel Durov, and Wikipedia’s Jimmy Wales, alongside numerous other technology innovators and celebrities.
Broadcasting and Advisory Roles
Butcher is a frequent commentator on technology trends, regularly appearing as a broadcaster on major news networks.
He has provided analysis and commentary for BBC News, Sky News, CNBC, Channel 4, Al Jazeera, and Bloomberg.
His expertise extends to policy advising, having consulted with UK Prime Ministers and the Mayor of London regarding strategies for tech startups.
Awards and Initiatives
GQ magazine once listed him among the 100 Most Connected Men in the UK, acknowledging his extensive network and influence.
He is the co-founder of several impactful organizations:
- TheEuropas.com: A platform showcasing the Top 100 European startups.
- Techfugees.com: A non-profit dedicated to supporting refugees through technology.
- TechVets.co: An organization focused on assisting veterans with technology skills and careers.
- Startup Coalition: A group advocating for the interests of startups.
In 2016, Mike Butcher was awarded an M.B.E. in the Queen’s Birthday Honours list. This recognition was for his dedicated services to both the UK technology industry and the field of journalism.
He also served as a judge on the popular television show, The Apprentice UK.