Apple dedicated $100 million last June to a Racial Equity and Justice Initiative (REJI). Leading this initiative is Lisa Jackson, Apple’s vice president of environment, policy and social initiatives. Today, Apple is detailing some of the progress made through this initiative.

“With REJI’s newest projects, we are partnering with individuals from diverse sectors and backgrounds – including students, educators, developers, business founders, and community and justice advocates – to collectively strengthen communities that have historically experienced the effects of racism and discrimination. We are proud to support this undertaking and to align our commitments with the principles of equity and inclusion that are central to Apple’s values,” stated Apple CEO Tim Cook.

The company will allocate $25 million to the Propel Center, a hub for innovation and learning serving Historically Black Colleges and Universities. This will encompass both a digital platform and a physical campus located within the Atlanta University Center. Apple is releasing initial visualizations of the planned building (shown above and below).

The educational programs available to students will center around various fields, including artificial intelligence, agricultural technology, social justice, entertainment, application development, augmented reality, design and the creative arts, and entrepreneurship. Apple’s involvement extends beyond financial support, with employees contributing to curriculum development and offering mentorship opportunities, alongside internship placements for students.

Furthermore, Apple will establish an Apple Developer Academy in downtown Detroit, specifically designed to support young Black entrepreneurs. This project is a partnership with Michigan State University and will be accessible to all learners in Detroit, providing essential skills for entrepreneurs, creators, and coders.

The academy will offer two distinct programs. A foundational 30-day program will introduce participants to career paths within the app economy. For those seeking more in-depth training, an intensive program lasting 10 to 12 months will be available. Apple aims to engage 1,000 students annually through these two programs.

A third component involves investment in Black and brown entrepreneurs. Apple will invest $10 million with Harlem Capital, a venture capital firm headquartered in New York. Further collaborative efforts between Harlem Capital and Apple are anticipated.

Apple is also allocating $25 million to Siebert Williams Shank’s Clear Vision Impact Fund. In addition, Apple is providing support to The King Center.

Apple’s Racial Equity and Justice Initiative represents a continuing commitment, requiring ongoing assessment of potential opportunities. The company is focused on carefully evaluating each prospect to ensure the most effective collaborations.