Amazon Prime Day 2025 Dates Announced

Amazon Announces Dates for Prime Day 2025
Amazon has officially announced that Prime Day 2025 is scheduled for July 8-11. This year’s iteration of the annual sales event will span four days, offering an extended period for shoppers to find deals.
Wide Range of Products Available
According to Amazon, shoppers can anticipate a diverse selection of products. This includes everything from essential grocery items and summer snacks to crucial home improvement supplies.
The product range will also encompass back-to-school necessities, health and personal care items, popular toys, bestselling books, and pet supplies. Furthermore, premium and luxury goods will be available for purchase.
Introduction of “Today’s Big Deals”
A new feature will be introduced this year: “Today’s Big Deals.” These will be daily, themed selections of limited-time offers, providing fresh opportunities for savings each day.
Prime Day 2024 Performance
Last year’s Prime Day event proved highly successful. U.S. consumers spent a total of $14.2 billion during the sale, as reported by Adobe Analytics.
This figure represents an 11% increase compared to the $12.7 billion spent during the 2023 Prime Day event.
Confirmation Despite Tariffs
The announcement follows Amazon’s confirmation in April that the annual sales event would return despite the presence of existing tariffs.
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