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Andy Jassy on AI Investment: Amazon CEO's Urgent Call to Action

April 10, 2025
Andy Jassy on AI Investment: Amazon CEO's Urgent Call to Action

Amazon's CEO Advocates for Aggressive AI Investment

Andy Jassy, the CEO of Amazon, believes that companies should be making significant investments in Artificial Intelligence (AI) presently to maximize future financial gains.

In his recently published annual letter to Amazon shareholders, Jassy emphasized the necessity of “substantial capital” to maintain pace with the rapid advancements in AI and the increasing customer demand for AI-driven products.

Strategic Spending for Long-Term Returns

He articulated that Amazon itself must allocate these funds now to secure robust returns on its investments in the years ahead. This commitment follows Amazon’s announcement during its Q4 earnings call.

The company plans to invest over $100 billion in capital expenditures in 2025, with the “vast majority” dedicated to enhancing AWS AI capabilities, as Jassy previously stated.

AI as a Transformative Force

Jassy described AI as a “once-in-a-lifetime reinvention of everything we know.” He noted the unprecedented level of demand and asserted that aggressive investment will benefit customers, shareholders, and the overall business.

Currently, the largest AI-related expenses are centered around data centers and specialized chips. However, Jassy anticipates that the cost of this infrastructure will decrease over time.

Evolving AI Infrastructure Costs

“As demand for AI grows, so does our need for data centers, chips, and hardware – particularly AI chips, which are considerably more expensive than traditional CPU chips,” Jassy explained. “This capital expenditure is made upfront, recognizing the long-term utility of these assets.”

Amazon’s Trainium2 chips serve as an example of decreasing costs in AI infrastructure. Released in late 2024, these chips offer a 30%-40% improvement in price-performance compared to currently available GPU-powered computing instances.

Shifting Focus from Training to Inference

Jassy also predicted a shift in AI price dynamics, with training costs decreasing and more resources allocated to inference – the process of utilizing AI models.

“We are keenly focused on reducing the cost of inference for our customers,” Jassy wrote. “More efficient chips will contribute to this goal, alongside advancements in model distillation, prompt caching, computing infrastructure, and model architectures.”

Amazon's AI Initiatives and Growth

Amazon is actively developing over 1,000 generative AI applications. The company’s AI revenue is experiencing “triple-digit” year-over-year growth, representing a “multi-billion-dollar annual revenue run rate.”

Amazon has not provided any additional commentary at this time.

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