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AI as a Service: Rethinking the Hype

September 7, 2021
AI as a Service: Rethinking the Hype

The Rise of AIaaS and its Limitations

Following the progression from SaaS and PaaS, AIaaS – Artificial Intelligence as a Service – is emerging. Innovative businesses are striving to offer readily available, AI-driven solutions to address a wide range of business challenges for diverse clientele.

Industry Adoption and Market Growth

Organizations across all sectors are increasingly adopting pre-built AI solutions. Industry forecasts predict substantial growth in global AI software revenue, largely driven by AIaaS, with an anticipated annual increase of 34.9%. The market is projected to exceed $100 billion by 2025.

Despite this promising outlook, a significant challenge exists: the potential for a “one-size-fits-all” approach to fall short of expectations.

The Need for Customization

Companies aiming to leverage AI for competitive advantage – rather than simply following a trend – necessitate careful planning and strategy. This often translates to the need for a tailored, customized solution.

Sepp Hochreiter, the inventor of LSTM, a highly successful AI algorithm, emphasizes the importance of a balanced approach. He suggests gradually building an internal team while simultaneously utilizing external, proven AI experts.

The Current State of AIaaS Offerings

This contrasts sharply with the majority of current online, off-the-shelf AI services. The AIaaS technology available predominantly consists of basic AI systems marketed as universal solutions for all businesses.

These service providers offer modules intended for direct application to various tasks, including stockroom organization, customer database optimization, and anomaly detection in manufacturing processes.

Limitations of Generic AI Solutions

Several companies promote AIaaS for automated industrial production. However, much of the reported success is based on isolated case studies involving limited datasets and straightforward objectives. Generic AI solutions invariably yield generic outcomes.

For instance, training algorithms to identify wear and tear differs significantly depending on the manufactured product; a shoe, a smartphone, and a bicycle each present unique challenges.

Truly effective AI applications – those that intelligently manage and adapt production based on real-time factors – typically require customized development for each client.

Customer Dissatisfaction and Potential Misleading Practices

Negative experiences with AIaaS may lead to customer reluctance to revisit the technology, perceiving it as a fruitless endeavor. Use cases demanding substantial AI processing often fail to deliver the anticipated results.

Some critics allege that cloud companies may be intentionally misleading customers, presenting off-the-shelf AI as a viable solution despite knowing its limitations. Repeated failures could discourage potential adopters from exploring the benefits of genuine AI solutions.

The Original Intent of AIaaS

The initial goal of AIaaS was to standardize solutions that deliver immediate performance without requiring extensive technical expertise. Currently, it has proven valuable for researchers, enabling complex experiments without the need for a dedicated IT infrastructure team.

Future Potential and Best Practices

Ideally, AIaaS will eventually empower non-AI experts to achieve desired outcomes. However, even at its present stage, automated online AI services can significantly benefit industrial production when implemented correctly.

Properly implemented AI holds substantial potential for industry advancement. Instead of abandoning AI altogether, companies should thoroughly evaluate potential AI services.

Key Questions to Ask Providers

  • Does the solution allow for customization?
  • What level of support is provided?
  • How is the algorithm trained to handle data specific to your application?

Providers offering comprehensive answers, supported by verifiable data on success rates, are the most suitable partners.

The Role of Expertise and Customized Solutions

As with all emerging technologies that enhance business operations, AI applications demand a high degree of specialized knowledge. The engineers at major cloud companies possess this expertise, positioning them to provide greater value by assisting customers in developing customized solutions.

The feasibility of delivering this as a service requires further examination, but the current system is demonstrably inadequate.

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