Adobe Photoshop Content Attribution Tools - New Feature

Adobe's New Tools for Content Authenticity and Provenance

Adobe is introducing a suite of new beta tools designed to empower creators in protecting their work from unauthorized use. Simultaneously, these tools aim to provide transparency for the public regarding the origin and potential alterations of digital images.

The company initially unveiled its Content Authenticity Initiative in collaboration with various partners two years ago. Today’s advancements build upon this foundation, focusing on the preservation of provenance and attribution data for digital content.

Introducing Content Credentials

At the core of this update are “content credentials,” an opt-in feature integrated directly into Photoshop. This feature utilizes cryptographic signing to secure the metadata and edit history of images enabled with content credentials.

Furthermore, Adobe Stock, the company’s stock imagery platform, will automatically include content credentials with downloaded images.

As images are edited within Photoshop, the application will continuously record the edit history. This includes details regarding the utilization of AI tools and a comprehensive list of assets employed during the creative process.

Image Credits: Adobe

Connecting Creator Identities

Photoshop now allows creatives to associate their social media profiles with cryptocurrency wallet addresses. This connection extends to platforms like Behance, enabling seamless attribution.

Verify: Transparency for Consumers

Adobe is simplifying the process for consumers to access content credentials through its newly launched Verify website.

This initiative aims to combat the spread of misinformation by providing a clear and verifiable record of digital content creation and modification.

The system ensures that information about an image’s origin and editing history travels with the image itself, fostering trust and accountability in the digital landscape.