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a developer of therapy devices for athletes is now worth $700 million thanks to superstar backers like naomi osaka

AVATAR Jonathan Shieber
Jonathan Shieber
Writer, TechCrunch
October 8, 2020
a developer of therapy devices for athletes is now worth $700 million thanks to superstar backers like naomi osaka

A significant group of prominent professional athletes have collectively invested $47.8 million in Hyperice, a company specializing in the creation of medical devices intended to aid in recovery for both athletes and fitness enthusiasts following training sessions or competitions.

The list of investors includes a number of highly recognized figures from various sports, such as baseball, basketball, football, surfing, and tennis, including: Seth Curry, Anthony Davis, Rickie Fowler, DeAndre Jordan, Jarvis Landry, Patrick Mahomes, Christian McCaffrey, Ja Morant, Naomi Osaka, Chris Paul, Doc Rivers, Ben Simmons, Kelly Slater, Fernando Tatis Jr., J.J. Watt, Russell Westbrook and Trae Young.

This latest funding round values the Irvine, California-based company at $700 million, as stated by Hyperice. The capital will be allocated to expanding sales and marketing efforts, as well as furthering product development.

Beyond individual players, investment groups representing major sporting leagues are also supporting Hyperice. These include 32 Equity, the investment arm for the NFL’s 32 teams; OneTeam, which represents the players’ associations of baseball, basketball, soccer, football, and tennis; and the NBA itself.

Main Street Advisors and SC Holdings served as the leading financial advisory and investment firms for this funding round, according to a company statement.

In addition to the new funding, Hyperice has established key partnerships, becoming the official recovery technology partner for both the NBA and UFC.

a developer of therapy devices for athletes is now worth $700 million thanks to superstar backers like naomi osaka“Our initial goal with Hyperice was to not only enhance athletic performance and extend careers, but also to make this level of technology accessible to everyone,” explained Anthony Katz, the company’s founder, in a statement. “We’ve built strong relationships with athletes who regularly use our products. Inviting them to invest in the company felt like a natural progression, given their genuine connection to our brand.”

Hyperice’s future plans involve launching a software platform designed to track and analyze athlete performance, providing recommendations for optimal rest and recovery based on data from wearable devices and integrated services such as Apple Health and Strava.

“My experience with Hyperice has shown me how vital recovery is for maximizing training benefits and preparing for competition,” stated tennis star Naomi Osaka. “Hyperice has positively impacted my physical condition and overall well-being, and I believe it will be essential for a long and healthy career. That’s why I invested and want to emphasize the importance of recovery to all athletes.”

#athlete therapy#sports tech#Naomi Osaka#startup valuation#recovery devices

Jonathan Shieber

Jonathan previously held the position of editor with TechCrunch.
Jonathan Shieber